Monika Magyar

Dr. Mónika Magyar is Senior Legal and Public Affairs Advisor at the European Association of Communications Agencies (EACA), where she leads the association's engagement with European policymakers and regulatory stakeholders on issues shaping the future of the advertising and communications industry. Over the past two years, Mónika has played a central role in significantly strengthening EACA's visibility and influence within EU institutions. She has spearheaded high-level engagement initiatives with the European Parliament, European Commission and other key stakeholders, organising major policy events, roundtables and industry dialogues that have positioned EACA as a trusted partner in discussions on the future of advertising, digital regulation and innovation. Mónika leads EACA's Sustainability Task Force and coordinates the association's AI Hub, bringing together senior industry leaders, policymakers and technology experts to address emerging challenges and opportunities in artificial intelligence, sustainability and responsible business practices. Her work focuses on ensuring that the voice of agencies is effectively represented in European policymaking while fostering constructive dialogue between industry and regulators.