Tom Firth

Tim leads Responsible Media at MG OMD, focussing on sustainability, where his work with giffgaff has been a standard bearer for the industry and has garnered several Ad Net Zero awards. Tim has campaigned for sustainability in our industry, first as a founder member of the IPA Climate Charter, and latterly with the Purpose Disruptors on their 'Reclaiming the commercial break' and 'Agency For Nature' campaigns.