Best Practice Categories

Best Practice in Sustainability Award - Advertiser/Brand (UK)

Announced on the night

Best Practice in Sustainability Award - The Americas

Footsprint, making carbon intelligence actionable to shape better media decisions.

Footsprint part of Cosmo5

Client: All our clients : L’Oréal, Dassault Systèmes, Maisons du Monde, Fortuneo, Royal Canin, Yves Rocher, Intact Assurances, belairdirect, Grown Alchemist

From Measurement to Action: How Scope3 Built the Infrastructure for Sustainable Digital Advertising

Scope3

Operationalizing Sustainability at Indeed Events

Indeed

Best Practice in Sustainability Award - EMEA

Carbon Measurement and Management Using Innovative Processes

Climaty AI

Client: Opella

From Footprint to Framework: How Back Market Scaled Sustainable Media

Impact Plus

Client: Back Market

Impact Plus

Media Bounty

Performance Meets Purpose: Kleinanzeigen proves Responsible Media works

EssenceMediacom Germany GmbH

Client: Kleinanzeigen.de GmbH

Spotify Global Marketing x Sustainability

Spotify

The Power Of Less: 67% Reduction In Carbon Emissions For Electric Ireland's Smart Meter's Digital Advertising Campaign

dentsu Ireland

Client: Electric Ireland

Best Practice in Sustainability Award - APAC

Carbon Measurement and Management Using Innovative Processes

Climaty AI

Client: Opella

Hitachi Action Move & One Hundred and One, Mamapool

Mamapool

Client: Hitachi

Power Down for the Planet - Redefine Sustainable Advertising

JCDecaux Transport

Renewables Ad Engine 2.0

Hearts & Science Australia

Client: Opella Consumer Healthcare Australia

Best Practice in Sustainability - Ad Tech Services UK

Driving Sustainable Growth: Proving the Business Impact of Low-Carbon Media Planning

Mobsta

Client: Heineken

For good measure: The Sustainability Marketplace success

Havas Media Network

Client: The Good Net

Raising a Dram to Sustainability

Numodo

Client: Benromach

Best Practice in Sustainability Award - Agency UK

Little Dot, Big Impact

Little Dot Studios

Mamapool

Best Practice in Sustainable Ad Production (most innovative production using green tools) - EMEA

End Food Waste Australia – CO₂-Optimised Digital Campaign

NEXD OÜ

Client: Convo Media Australia

Hitachi Action Move & One Hundred and One

Mamapool

Best Practice in Sustainable Ad Production (most innovative production using green tools) - The Americas

Rising Voices Season 5

Indeed Creative

Client: Indeed

Sustainability embedded into production

Maidstone Films, Ad Green

Client: Mastercard

Best Practice in Sustainable Ad Production (most innovative production using green tools) - UK

Sustainably Made

Hogarth

VCCP and Transport for London

VCCP

Client: Transport for London

Wild Spaces

DIVE & Plastic Pictures

Client: giffgaff and National Parks

Best Practice in Sustainable Media Planning (carbon measurement and management using innovative processes) - EMEA

2024 GHG Emissions Tracking based on the GMSF Methodology

Beiersdorf AG / OMG Sustainable Solutions / OMD Germany

Client: Beiersdorf AG

Accor Group: Cutting carbon, boosting performance, driving change across channels

Perion

Client: Accor

Epson & Mediaplus UK Leverage the Pixability/Cedara Solution

Pixability, Mediaplus UK, Cedara

Client: Epson

RAISE – Responsible Advertising Impact through Sustainable Engagement

OMD, OMG Sustainable Solutions, I Care, Publicis

Client: Renault Group

So much to enjoy, So close to you

dentsu Denmark

Client: Visit Aarhus

Spotify Wrapped 2024

Publicis, Bureau Betak

Client: Spotify

Sustainability Happens Together

Impact Plus & BLUE449

Client: ENGIE

Best Practice in Sustainable Media Planning (carbon measurement and management using innovative processes) - The Americas

Big Screens, Cleaner Scenes

PHD EMEA, Scope3, Clear Channel, The Trade Desk

Client: Diageo Corporate Communications

Bonterra Addressable Campaign 2024: Precision Targeting for Sustainable Growth

Wavemaker Canada

Client: Kruger Products - Bonterra

CMI Media Group Leverages GreenPMP+ to Drive Performance Gains and Positive Environmental Impact

CMI Media Group

Jardiance Sustainability Pilot

OMD

Client: Boehringer Ingelheim

Measuring and Optimizing Carbon Impact in Haleon's Retail Media testing the GMSF Methodology

Omnicom Media Group / Flywheel

Client: Haleon

Misión Agua H2OY

VML

Client: Whirlpool

Best Practice in Sustainable Media Planning (carbon measurement and management using innovative processes) - APAC

Announced on the night

Best Practice in Sustainable Media Planning (carbon measurement and management using innovative processes) - UK

Carbon Media Reduction Initiative

MPB

Less Carbon, More Impact: On Track to a Greener London

Wavemaker UK, VCCP

Client: Transport for London

OVO Plan Zero

Channel Factory & Good Stuff

Client: OVO Energy

Reducing emissions and delivering business outcomes with Carbon Limiting Intelligent Media Activation Technology

EssenceMediacom and Choreograph

Client: Indeed

Best Practice in Sustainability Award - Media Owner - Sponsored by the Association of Online Publishers

Beyond the billboard - how Ocean Outdoor's climate driven initiative is helping the planet

Ocean Outdoor

Client: Pinwheel

Greener Fleet, Greener Future

Mobile Media

ITV's Climate Transition Programme

ITV

Life Cycle Sustainability Assessment Tool for Outdoor Advertising Screens.

Open Media

One Year On: Scaling Climate Action at Immediate

Immediate

The Guardian becomes the first media owner in the world with a Carbon Literate sales team

The Guardian

Best Practice in Sustainable Events and/or Awards - EMEA

Announced on the night

Best Practice in Sustainable Events and/or Awards - The Americas

Bringing Values and Responsibility to the Forefront of the Industry

Givsly

Momentum Worldwide Best Practices

Momentum Worldwide

Client: American Express / Coca-Cola / Walmart / Mondelez International

The Green Media Summit

Equativ

Best Practice in Sustainability Award - Production/Experiential

Ravetllat Aromatics

ecoform

Client: Ravetllat Aromatics

Spindle

Sector

Sector Categories

ComunitatGREEN

Tribaldata

Client: ElNacional.cat

Do It Better Than Jimmy

Tribaldata

Client: JcDecaux Spain

Garnier (L'Oréal Group) x Footsprint (Cosmo5): Reinventing the environmental standards of influencer marketing

Footsprint, part of Cosmo5

Client: Garnier (L'Oréal Canada)

Hitachi Action Movie

Mamapool

Client: Hitachi

Make a Metre Matter

Immediate

Client: BBC Gardeners' World Magazine

Power Nap

Goodstuff

Client: OVO

Recycle Your Electricals

December19

Client: Material Focus

SBS Media Sustainability Challenge

Special Broadcasting Service (SBS)

Sustainability doesn’t sell EVs but people do

Born Social

Client: Ford

Warming the UK up to low carbon heating systems with a trusted British soap

MG OMD + ITV

Client: Department for Energy Security and Net Zero (DESNZ)

Wild Spaces: Brand Funded Nature Restoration in Cinema, Pearl & Dean

Pearl & Dean, DIVE and MGOMD

Client: giffgaff and National Parks

Innovation Categories

Best Start-up

Climaty AI

Responsible Marketing Advisory

The GoodNet

Best Business Transformation (from any sector)

ITV

Mastercard, Dentsu, Carat McCann, Craft, Maidstone Solutions

Radisson Hotel Group

Best Progress / Long-Term Change (a company which is demonstrating year-on-year improvements from a long-running campaign)

December19

Global Outdoor

Momentum Worldwide

Youth to the People (L’Oréal Group) and Footsprint (Cosmo5) : redefining marketing performance in the era of digital sustainability.

Footsprint, part of Cosmo5

Client: Youth to the People (L’Oréal Canada)

Outstanding Team Contribution to Sustainability

51toCarbonZero

Agency for Nature

Purpose Disruptors

Client: Nature

giffgaff x MG OMD

OMG Sustainable Solutions

Scope3 Marketing Team

Outstanding Individual Contribution to Sustainability - Client & Media Owners

Ben Murray

The Guardian

Hans Daems

Hitachi

Prasad Ghag

Opella

Outstanding Individual Contribution to Sustainability - Agency & Tech Services

Aina Fuller

Responsible Marketing Advisory

Audrey Danthony & The Impact Plus Team

Impact Plus

Katie Hartranft

The Martin Agency